Be Bright Roadshow - What the Parents Say
As part of our 'Be Bright' project work I got to meet lots of parents at Highfield Community Centre in Rushden (not far from here). Here are some of the Highfield children modelling our BrightKidz high vis.

When parents see our displays and reflectors the sort of thing they typically say is 'we had those when we were kids so we could be seen'. It is always good to see parents understand why high vis is important for children. Parents want their children to be safe (but not wrapped in cotton wool) and the kids like fun high vis colours and reflectors so it is good to know our high vis products are appreciated all round.